Newcastle United FC has officially announced partnership with BetMGM UK, a leading online sports betting and casino brand that recently made its debut in the UK market. Under this multi-year partnership, BetMGM UK will serve as the official club sponsor throughout the 2023/24 season. The club’s iconic St. James’ Park stadium will prominently feature BetMGM UK branding, ensuring visibility to both match attendees and a global audience following the matches through international streaming broadcasts.
We are delighted to be introducing BetMGM UK as an official club partner.
BetMGM UK already has a significant presence in the city of Newcastle, with the company’s UK office here, so it is a business that understands the football club, its fanbase and the region.
We are very pleased to be taking this step together and I’d like to welcome BetMGM UK to our growing family of partners.
— Peter Silverstone, CCO, Newcastle United
BetMGM UK, known for its roots in Las Vegas, is eager to bring the thrill of betting and entertainment from Nevada to the heart of Newcastle. The brand’s UK branch, launched in August, has already gained attention with a national ad campaign featuring renowned comedian and Hollywood actor Chris Rock. This campaign showcases BetMGM’s enticing offerings, including price boosts, enhanced bonuses, and the exciting “Golden Goals” feature, which offers a £2 million prize for correctly predicting six Premier League scores.
Newcastle United’s re-entry into the world’s elite this season is a golden moment for the football club and its incredible fans.
We are proud that the club has selected BetMGM UK as one of its betting partners for the upcoming season. With our launch in the UK, it is fantastic to have Newcastle United as part of our stable of Premier League partner clubs. The team’s ambition and drive perfectly align with our growth strategy and we can’t wait to get started.
— Sam Behar, UK Director, BetMGM
Newcastle United’s partnership with BetMGM UK represents a significant step in the club’s way to success both in the UK and internationally. On BetMGM’s part, this also demonstrates their focus on the UK market and their goal of being a leader.